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Advanced Business Chinese - Yuan, Fangyuan - Yale University Press
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Nov 03, 2003
368 p., 8 x 10
30 b/w illus.
ISBN: 9780300100501
ISBN-10: 0300100507
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Paper: $53.00 tx
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- Language
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Business
- Series Information
- Yale Language Series
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Advanced Business ChineseEconomy and Commerce in a Changing China and the Changing World
Read the Table of Contents in PDF (3 pages)
Read the Introduction in PDF (5 pages)
Read an excerpt from Unit One in PDF (19 pages)
China joined the World Trade Organization in 2001, and a period of rapid economic development has ensued. Companies from around the world are investing in China and launching operations there, generating the need for increasing numbers of workers who possess not only high-level Chinese-language skills but also an understanding of business and economic issues in China. This is the first business textbook for advanced learners of Chinese in which economic issues are addressed in depth.
Advanced Business Chinese features:• five thematic units: international trade, management and marketing, finance, the stock market, and economic law;
• lessons that help students develop language skills in a dynamic and communicative context and expand their critical-thinking abilities;
• perspectives on economic issues in modern China, ranging from how China fits into the global economy to how economic matters affect the businesses and citizens of the nation;
• authentic reading materials, including case studies;
• a variety of exercises and activities;
• a glossary with pinyin transliterations and English explanations.
Fangyuan Yuan is lecturer in Chinese at the University of Pennsylvania, specializing in business Chinese instruction and Asian and Middle Eastern studies.
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